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Marketing Matters for Librarians

Tag Archives: students

We so do not want to be the socks

August 23, 2011

Yet another snappy video from Arizona State University – this time showing how students can connect with the Library to give …

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Article: Working with campus marketing classes to improve reference visibility

November 25, 2009

This article* describes how a library worked with marketing classes at Illinois Wesleyan University (IWU) to improve students’ interest in using …

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Sometimes simple promotional tools work the best!

September 4, 2009

At Massey University Library we’ve been developing some online tutorials for students and as part of the project we are …

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Gathering feedback from students

May 4, 2009

At Massey University Library we’ve been gathering student feedback in two areas recently. We’ve run a focus group to gather comments …

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Two interesting books to look out for

February 10, 2009

Spotted while visiting blogs recently  … Marketing Today’s Academic Library by Brian Mathews, which promises that as its guiding principle …

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♣ Tags

academic libraries advocacy Alison Circle Australia blogs Books branding brands Brian Mathews Bubble Room consumer trends Cultural trends databases displays Facebook feedback Hartman Group Julie Badger Kathy Dempsey LIANZA librarians libraries library week marketing Massey University Massey University Library Ned Potter networking New Zealand planning posters promotion Public libraries research resources social media social networking staff students Surveys trends Twitter value websites YouTube

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♣ Blogs I read

  • iLibrarian
  • In the library with the leadpipe
  • Library Matters
  • Library out Loud
  • M Word – Marketing for Libraries
  • Room of Infinite Diligence
  • The Bubble Room
  • The Library Marketing Toolkit
  • The Ubiquitous Librarian
  • The Wikiman – Ned Potter's blog

♣ My links

  • My bookmarks on delicious
  • My Linkedin profile

♣ Online journals

  • Marketing Bulletin

♣ Meta

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