As a Facebook page administrator I must confess I still haven’t got my head around what the Facebook insights feature has to offer. I see one of my favourite social media bloggers (and fellow kiwi) Simone McCallum has written this post on exactly that subject.
If you are looking for interesting people to follow on Twitter I’d recommend Simone – her Twitter name is @simonemccallum
Continuing along the theme of social networking applications and strategy planning – there is a great blog post by Jeremiah Owyang about Twitter and how it might fit into your web strategy – this was posted in 2007 and with all the current interest in Twitter would definitely be worth a read. In his post Jeremiah links to another blog entry of his about measuring the impact of your social networking initiatives. A useful contribution to the tricky question of metrics in relation to non-financial marketing efforts.
Thanks to Joann Ransom who featured the link to the Twitter post on her Library Matters blog 🙂