Sunday Magazine
24 May 2009
[Click on each of the images to open the page in a Library Press Display viewer – it might be easier if you right click on them to get them to open in a new tab]
Sunday Magazine
24 May 2009
[Click on each of the images to open the page in a Library Press Display viewer – it might be easier if you right click on them to get them to open in a new tab]
There’s still plenty of discussion around about the worth of Twitter to libraries. Here’s an interesting blog post for librarians on how to build your personal brand on Twitter.
More than 60 per cent of Twitter users stop using the micro-blogging service a month after joining, according to Nielsen Online research.
You can read more here.
In his column in this month’s Library Life, Duncan McLachlan provides a useful no-nonsense explanation of some marketing terms.
(LIANZA members can access the column directly from the link above by entering their membership logon, non-members can view the column in the PDF version of May’s LL when it becomes available next month)
At Massey University Library we’ve been gathering student feedback in two areas recently. We’ve run a focus group to gather comments about a knowledge management in research series run by one of my College Liaison colleagues – a series targeted at staff and students. (I was planning to take the focus group but circumstances meant someone else stepped in and took it for me). I think my colleague has got some good pointers as to how he can revamp the sessions.
Secondly we’ve been asking for volunteers to test some online tutorials that we are devising – these will be available to be loaded into the University’s Moodle offerings for specific papers. Students are asked to watch the tutorial that has been prepared (usually about 4-5 minutes), and then work through an exercise to see what they picked up from the tutorial. We record what they do, and their comments as they work through the exercise. Their reward is chocolate 🙂
Meanwhile Brian Mathews has also been gathering student comments on next-gen library catalogues.
No-one is claiming any of these qualitative research efforts are robust in terms of sampling etc but they all help in gaining student perspectives!